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Master of Arts in Fashion and Brand Management

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Master of Arts in Fashion and Brand Management

Programme Key Pointsline

Earn a Master of Arts in Fashion and Brand Management from Limkokwing University (Malaysia) and an MBA from the EuroAmerican Institute (EAI), gaining a dynamic dual degree that fuses creative innovation with global business leadership.

Study forward-thinking subjects such as fashion marketing, luxury brand strategy, consumer behaviour, retail management, brand communications, and international business development to become a strategic leader in the fashion and lifestyle industries.

Develop a global network of peers and industry professionals from both the creative and corporate worlds, unlocking diverse career pathways in fashion, branding, and business.

Immerse yourself in a vibrant, multicultural learning environment at the heart of Southeast Asia’s fashion and design hub, preparing you for leadership in an ever-evolving global marketplace.

Programme Highlightsline

Dual-Degree Advantage

Earn two globally recognised qualifications—a Master of Arts in Fashion and Brand Management from Limkokwing University (Malaysia) and an MBA from the EuroAmerican Institute (Malta)—blending creativity with strategic leadership.

Industry-Centric Curriculum

Study a cutting-edge syllabus that covers fashion branding, luxury marketing, consumer psychology, digital strategy, business analytics, and global brand management.

Real-World Learning Experiences

Engage in live projects, case studies, and collaborative campaigns with leading fashion houses and marketing agencies, gaining hands-on exposure to the fashion and branding industry.

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Programme Overviewline

The Master of Arts in Fashion and Brand Management, offered in partnership with an MBA from the EuroAmerican Institute (EAI), facilitated by EuroAmerican Education, is a dual degree programme designed for professionals seeking to advance their careers at the intersection of fashion, branding, and global business.

 

Through this internationally recognised qualification from Limkokwing University (Malaysia) and EAI, students gain a comprehensive understanding of both creative and strategic disciplines—equipping them with the skills to build, manage, and grow fashion brands in today's competitive and evolving global marketplace.

 

The programme covers essential areas such as consumer behaviour, brand development, digital marketing, entrepreneurship, and international business strategy. It prepares graduates to lead fashion and lifestyle brands with confidence, combining creative flair with commercial insight.

 

Students benefit from regular interactions with industry leaders and guest speakers, who provide practical knowledge and real-world perspectives on trends, branding philosophies, and global fashion dynamics. These sessions also present valuable networking opportunities with professionals and influencers in the fashion industry.

 

The programme is especially well-suited for individuals with prior experience in fashion, retail, branding, or related fields, for those aiming to transition into or accelerate their careers in the fashion and luxury sectors.

 

By earning both a Master of Arts and an MBA, graduates stand out as versatile professionals equipped to thrive in diverse roles—ranging from brand strategist and marketing director to creative entrepreneur and fashion business consultant.

Why Choose this Programme?

Most viewed and all-time top-selling services

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Dual Credentials with Global Recognition
Earn two degrees—a Master of Arts in Fashion and Brand Management from Limkokwing University (Malaysia) and an MBA from the EuroAmerican Institute (Malta). This combination offers a unique edge, blending creative expertise with advanced business strategy.
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Fashion-Focused Business Education
This programme is for those passionate about fashion, branding, and luxury markets. It integrates marketing, brand development, consumer behaviour, and retail strategy with core business principles.
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Learn from Industry Experts
Gain insights from leading professionals and guest lecturers from the fashion and branding industries. Their experiences provide a real-world understanding of global fashion trends, brand philosophies, and market dynamics.
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Syllabusline

Year 1
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Semester 1

Management

Marketing Management

Public Relation Campaign in Fashion

Strategic Brand Management in Fashion Industry

 

Semester 2

Fashion Business

Fashion Media & Marketing Innovation

Fashion Brand Marketing

Consumer Behaviour Research

Year 2
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Semester 3

Organisational Communication

Research Methodology

Entrepreneurship in Fashion

Strategic Visual Merchandising

Project Evaluation and Appraisal

 

Semester 4

Thesis 

 

Courses

  • Master of Arts in Fashion and Brand Management

Tuition Fees
$ 8,500/ year
Country
Malaysia
Mode of Teaching
On Campus
Duration
2 Years

Eligibility

  • Documents of last Education Qualification 
  • If your first language is not in English, than provide English Proficiency Test

 

Required documents

  • Update Resume
  • Passport Copy (Front & Last Page)
  • Statement of Purpose (SOP)
  • Passport size photo
  • Scanned copy of complete application form
  • Work experience (if any)
  • Additional certificates (if any)

Career Opportunitiesline

Graduates of the MA in Fashion and Brand Management & MBA Dual Degree are uniquely equipped to excel where creativity meets business. This dual qualification combines strategic brand insight, fashion expertise, and global leadership. With this powerful blend, graduates are prepared for influential roles across industries, driving innovation, consumer engagement, and compelling brand storytelling—key elements for success in today’s competitive global market.

Advertisement Manager
Average salary of approximately

$123,632

Per Year

Senior Manager in Fashion Industry
Average salary of approximately

$70,000

Per Year

Brand Consultant
Average salary of approximately

$49,206

Per Year

Educator in Creative Fields
Average salary of approximately

$50,000

Per Year

Strategic Brand Manager
Average salary of approximately

$122,000

Per Year

Programme Management Office Manager
Average salary of approximately

$134,747

Per Year

Senior Manager in Creative Management
Average salary of approximately

$137,800

Per Year

Operations Manager
Average salary of approximately

$70,000

Per Year

A Community of 1000+ And Countingline

Here's what our students have to say about their programme experience with EuroAmerican Education

View All
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Chris Thompson

This programme elevated my fashion knowledge and business skills. The dual degree gave me a competitive edge and confidence to lead in the global branding and luxury market.

 

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Max Marrow

Combining fashion with an MBA was a game-changer. I launched my own brand with solid creative direction and business foundations developed through this dynamic, hands-on programme.

 

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Austin Cook

This programme sharpened my leadership and branding skills. The curriculum balanced creativity with strategic business thinking, making me confident in leading global campaigns and brand teams.

 

EAE Graduates Work Withline

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Frequently Asked Questions
FAQ's

Frequently Asked Questionsline

The EuroAmerican Education Group plays a vital role in the dual degree programmes offered by Limkokwing University, Malaysia, and the EuroAmerican Institute, Malta. It facilitates the programmes, among others.

Students gain two globally recognised qualifications, a Master of Arts in Fashion and Brand Management and an MBA—providing a competitive advantage in both the fashion industry and business leadership roles.

This programme is designed for professionals and aspiring leaders in the fashion, marketing, or creative industries who wish to enhance their business acumen while developing expertise in brand and fashion management.

Applicants should have a bachelor’s degree in a related field (e.g., fashion, marketing, business, design), along with a passion for fashion and branding, and relevant professional experience is a plus.

Graduates can pursue roles such as brand manager, fashion marketing consultant, luxury brand strategist, and creative director, or even launch their own fashion brand or business consultancy.

Students will develop a range of skills, including creative problem-solving, brand development, strategic leadership, fashion marketing, and entrepreneurial thinking, essential for managing and growing fashion businesses.

This programme is unique because it combines the artistic side of fashion with business management, offering a dual qualification and practical industry exposure, setting graduates apart in both creative and strategic roles.