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Bachelor in Management

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Bachelor in Management

Programme Key Pointsline

Opportunity like never before: Gift yourself an endless opportunity by earning dual degrees. Complete your graduation with a Bachelor in Management degree from ICN Business School and a BBA degree from EAI, unlocking paths to global career exposure.

Experience real-world challenges, especially in the business and management sector, through practical case studies, startup algorithms, and informative workshops.

Pursue your studies in Paris or Nancy, which comprises the world’s top-notch business firms and schools for students leading their careers to newer heights.

Gain advanced skills that are crucial for high-paying jobs and build an international network to succeed in the global business world.

Guidance and interaction from industry experts and internships are the ultimate weapon to fix all the problems of students.

Programme Highlightsline

Multicultural Immersion

Study in an international setting with students from across the globe, enhancing cross-cultural communication and global business insight.

Innovative Pedagogy

Experience a dynamic learning environment that blends creative thinking with managerial concepts, preparing students for modern business challenges.

Industry-Connected Education

Benefit from strong ties with leading companies through internships, projects, and guest lectures that bridge theory with real-world application.

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Programme Overviewline

Embark on a transformative journey with the dual degree programme, Bachelor of Management from ICN Business School and Bachelor of Business Administration from EuroAmerican Institute under the umbrella of EuroAmerican Education (EAE). The ICN Business School campus is located in Paris and Nancy, giving students the flexibility to choose between two dynamic academic environments. The programme empowers future business leaders with a robust foundation in global management practices and entrepreneurial thinking.

 

Designed with an eye on the future, the curriculum balances core business disciplines—such as strategic management, marketing, operations, and finance—with cross-cultural perspectives and digital innovation. Business English modules further refine students’ ability to communicate effectively in global corporate environments.

 

What sets this programme apart is its strong emphasis on applied learning. From live business challenges and consulting projects to innovation labs and startup development modules, students are immersed in real-world scenarios that sharpen their decision-making and leadership abilities.

 

By the end of this three-year journey, students will earn dual international degrees, equipped with a global mindset, practical experience, and the agility to succeed across diverse industries and cultures.

Why Choose this Programme?

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Dual International Degrees
One of the key advantages of this programme is the chance to graduate with two internationally recognised degrees—one from ICN Business School and another from the EuroAmerican Institute (EAI). This dual-degree structure enhances your global appeal and proves your adaptability in international business settings. Employers value diverse academic experiences and cross-cultural learning, and this programme delivers exactly that. Blending European and transatlantic academic standards, the dual certification not only boosts career prospects but also opens doors to postgraduate study, executive roles, and international opportunities. It’s a strong foundation for global success.
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Strategic Location: Nancy or Paris Access
Enrolling in the Bachelor in Management programme is more than pursuing a degree—it’s a step into academic excellence and global opportunity. Ranked as the top Bachelor's in the Grand Est and among the top two in Paris, it offers unmatched recognition. Study in Nancy, a lively and affordable city that offers a welcoming environment for students or Paris that provides access to top global companies, networking events, and international career opportunities This location allows access to internships, networking events, and the business capital’s global reach—combining grounded learning with international exposure for a well-rounded, future-ready education.
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Practical, Project-Based Learning
This programme is grounded in the belief that true learning begins where theory meets real-world application. From the first year, students participate in startup labs, simulations, and live case studies designed with industry partners. These projects tackle actual business challenges, encouraging teamwork, critical thinking, and leadership. Students learn to pitch ideas, make strategic decisions, and manage business scenarios with confidence. By combining academic knowledge with hands-on experience, the programme builds career-ready skills that employers value. It’s a learning approach that goes beyond textbooks—preparing students to thrive in dynamic, fast-paced global business environments.
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Syllabusline

Year 1
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Semester 1 

 

Semester 1 features practical and engaging modules such as Powerful Manager Tools, Business Environment, and Company Discovery, all aimed at developing a solid understanding of business operations. Alongside these, courses like Self-Marketing and Languages & Humanities foster personal development, communication skills, and cross-cultural awareness—essential qualities for confident, globally minded future managers.

 

Semester 2 

 

Building on the foundational skills developed in the first semester, Semester 2 dives deeper into core business competencies while encouraging students to refine their managerial and communication abilities. Key modules include Powerful Manager Tools, Business Environment, Self-Marketing, Opening, and Languages & Humanities. Each subject is designed to enhance strategic thinking, cultural awareness, and self-presentation—vital skills for navigating international business settings. 

 

2 Months Internship: To enhance academic learning, students complete a two-month internship, gaining hands-on experience in a real-world professional setting. This early exposure bridges the gap between theory and practise, allowing students to apply their knowledge, develop workplace skills, and explore potential career paths from the beginning of their academic journey.

Year 2
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The second year of the Bachelor in Management programme is designed to consolidate core knowledge while encouraging students to broaden their international outlook and professional focus. 

 

Semester 3 

 

In Semester 3, students explore deeper layers of business operations and strategic thinking through subjects like Company Environment, Managerial Tools and Methods, and Marketing Techniques. These modules equip students with practical methods for managing teams, understanding market dynamics, and navigating organisational challenges. Alongside technical learning, courses in Languages and Humanities continue to refine students' intercultural communication skills, while the Career Opportunities module helps them reflect on their professional goals, explore new sectors, and prepare for global career pathways.

 

Semester 4 

 

Semester 4 focuses on strengthening students’ understanding of international markets and expanding their marketing acumen. With Global Business at the heart of the curriculum, students examine how companies operate across borders, adapt to diverse markets, and manage international partnerships. Courses like Marketing – Distribution and Marketing Techniques provide essential tools for creating and delivering value in competitive environments, helping students grasp everything from consumer behaviour to strategic placement. Languages and Humanities continue to support personal and cultural development, while the Career Opportunities module encourages students to actively plan their next steps.

 

Year 3
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In the final year, students personalise their academic journey, designed to align with their career goals and learning preferences.

 

Choose one of seven specialisations:
International Business, Luxury Retail Strategies, Marketing and Innovation, Business Communication, Banking and Finance, Banking and Insurance, or Event Marketing.

Courses

  • Bachelor in Management

Tuition Fees
€ 28,000
Country
France
Mode of Teaching
On Campus
Duration
3 Years

Eligibility

Academic Requirements

  • High School Diploma: Completion of secondary education equivalent to the French Baccalauréat.​
     
  • Previous Higher Education: Alternatively, completion of 1 to 2 years of higher education studies.

Language Proficiency

  • English-taught Programme: A minimum IELTS score of 6.0, TOEIC score of 750, TOEFL score of 74-76, or Duolingo score of 105. ​
     
  • Exemptions: Applicants whose mother tongue is French or English, or those who have completed previous studies in these languages, are exempt from language proficiency tests.

Career Opportunitiesline

Graduating from the Bachelor of Management from ICN Business School and Bachelor of Business Administration from EuroAmerican Institute (EAI), opens the door to a wide range of international career opportunities. With a solid foundation in core business disciplines, complemented by specialisations in areas such as marketing, finance, international business, and luxury retail, graduates are equipped to thrive in today’s competitive global economy.

Marketing and Communication Assistant
Average salary of approximately

$78,056

Per Year

Business Manager
Average salary of approximately

$104,915

Per Year

Product Manager
Average salary of approximately

$137,548

Per Year

Customer Advisor
Average salary of approximately

$40,000

Per Year

Sales Representative
Average salary of approximately

$67,089

Per Year

A Community of 1000+ And Countingline

Here's what our students have to say about their programme experience with EuroAmerican Education

View All
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James Bennett

Bachelor in Management

I chose the ICN and EAI collaboration for its global approach to business education, and I can confidently say it’s been the best decision. The coursework has challenged me and broadened my perspective on management. The support from EAE throughout my journey has been invaluable, ensuring I feel confident in every aspect of my studies and career.

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Emily Turner

Bachelor in Management

From the very first interaction, the team at EuroAmerican Education Group has been incredibly responsive and informative. I'm currently going through the counselling process and learning more about the ICN and EAI collaboration. The structure, flexibility, and global opportunities of the programme are exactly what I was searching for. I can’t wait to begin!

 

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Michael Hayes

Bachelor in Management

I’m currently studying in the Bachelor in Management programme. Being part of this collaborative programme in Nancy has opened so many doors for me. The learning experience is practical, immersive, and globally relevant. I came in with expectations—and ICN and EAI have already exceeded them!

EAE Graduates Work Withline

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Frequently Asked Questions
FAQ's

Frequently Asked Questionsline

This programme combines the academic excellence of ICN Business School with the global perspective of the EuroAmerican Institute. Students benefit from hands-on learning, international exposure, and flexible pathways in their final year—including work-study, study abroad, and dual-degree options.

Internships are integrated into the curriculum. Starting in Semester 2, students complete a 2-month internship, followed by longer placements in the second and third years. The final year offers up to 5 months of professional experience or international internships.

EAE offers end-to-end support—including counselling, document verification, mock interviews, visa guidance, and pre-departure sessions. Their team ensures a smooth admission process and successful transition to life in France.

If your previous education was not in English, then a recognised English test may be required. However, applicants can also opt for a mock test provided during the application process through EAE.

Yes. The final year offers a pathway focused on skills enhancement and professionalisation, where students can choose a work-study format either in Nancy or Paris, in English or French. This helps gain practical experience while studying.

ICN Business School offers merit-based scholarships to international students. EAE can help you explore funding options and support you in preparing strong scholarship applications based on academic performance and motivation.

Students can study in Nancy or Paris, both offering vibrant student communities. Nancy is known for its rich cultural heritage and student-friendly environment, while Paris provides access to global business networks, events, and internships.

Yes. In the final year, students can choose the International Double Degree Pathway. You’ll study abroad at one of ICN's 10 partner universities in 8 countries, earning an additional degree alongside your ICN diploma.

Graduates typically pursue careers as Marketing Assistants, Project Managers, Product Managers, Business Development Executives, or Customer Advisors. The programme equips students with the tools to work in multinational firms, start-ups, and public institutions.